"The flexibility of the booth design allowed us to utilize much-needed floor space to display our large forklift trucks not only at MODEX but other shows as well. It also allowed for great branding presence."
KION North America, a manufacturer of industrials trucks and forklifts, partnered with Design Group Exhibits, an expert Nimlok distributor, for a display at MODEX 2018. The company needed to build on current exhibit assets and expand the space due to evolving product display needs. The exhibit also needed an open floor plan for optimal traffic flow.
The flexibility of the exhibit design allowed KION North America to utilize the floor space to display large forklift trucks, while incorporating existing display elements. An attractive hanging structure broadcasted brand messaging across the floor, solidifying the brand's presence. Partnering with Design Group Exhibits enabled KION North America to expand its trade show space, display large machinery and build relationships with attendees in a comfortable environment.