| Client's Comments | "We are so proud that VisitLEX’s 10’ x 20’ exhibit won ‘Best of Show’ at its first event! It was a great way to start off their new exhibiting program." |
|---|
Design Challenge
VisitLEX is a not-for-profit destination sales and service organization that promotes tourism to the city of Lexington, Kentucky. VisitLEX needed an assortment of trade show exhibits to better represent their company at conventions and events nationwide. The exhibits needed to span a range of sizes while telling a consistent story of Lexington and all the city has to offer visitors.
Design Solution
VisitLEX’s creative agency – Team Cornett – partnered with Nimlok Kentucky to create a collection of exhibit solutions for VisitLEX. Team Cornett provided Nimlok Kentucky with several pencil sketches of exhibit concepts. Based on the provided sketches, Nimlok Kentucky designed a 10’ x 10’, two 10’ x 20’s and a 20’ x 20’ exhibit. The 20’ x 20’ exhibit utilized elements from both 10’ x 20’ exhibits, helping allay construction and logistics costs. The 10’ x 20’s also featured authentic bourbon barrel tops and southern-style picture frames, communicating the southern charm for which Lexington is known. In addition to designing exhibits, Nimlok Kentucky also provided logistical and exhibit storage support for VisitLEX. At VisitLEX’s first event their 10’ x 20’ exhibit won “Best of Show” and helped them highlight all that the city of Lexington has to offer.
