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Builder' Best - 10x20 custom modular exhibit

client's comments

"The truss system better serves our needs by providing shelving to highlight our product samples. The open-support work booth design looks modern and that look transfers to the image we want in our industry - forward thinking and progressive. I did receive complements from the show management, who said our booth was inviting and "very nice". The response from attendees was equally as positive, it was easy to reach and see most of the product and the traffic flows well through the booth."
Laura Andersen, Art Director, Builder's Best, Inc.

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design challenge

Builder's Best has been a leading manufacturer of venting products for over a decade. For the AHR Show, they wanted to update their look to include a more aesthetic and modern feel. They needed a custom trade show exhibit with shelving to display their product, but wanted it to look innovative.

design solution

In order to incorporate the desired theme Nimlok suggested the use of truss and slatwal in the trade show booth. The combination of these two mediums allowed for multiple shelves to display product and achieved the more modern look that they were going for. To make the product stand out a bit more edge-lit plex shelves were used that gave off a neon blue glow. It draws attention to the product and creates a more visually pleasing look. The use of silver and chrome detailing helped the look of the booth represent their product, as well as create a fresh contemporary look.

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