people skills

Who you send to a trade show and what and how they communicate impacts your trade show ROI and overall success. Read through our people skills tips to learn appropriate exhibit etiquette, how to staff appropriately for the event and how to sell, sell, sell at the show.

communications skills

• Six Tips to Close the Global Communications Gap 

exhibit etiquette

• Avoiding Time Wasting Visitors 
• Early Exits Leave a Bad Impression 
• Guidelines of Exhibiting Etiquette 
• Non-Verbal Behavior in the Trade Show Booth 

exhibit staffing

• A Motivated Booth Staff Part 1 - Building Teams 
• A Motivated Booth Staff Part 2 - Recognize, Reward 
• A Motivated Booth Staff Part 3 - Right People 
• Avoiding Chameleon Staffers, When it's Okay NOT to be an Expert 
• Finding the Right People to Staff Your Booth 
• Guidelines for Avoiding Exhibiting Taboos 
• Guidelines for Working as a Team - Part 1 
• Guidelines for Working as a Team - Part 2 
• Stuck in a Routine? Tips for a Quick Booth Staff Lift. 
• Thirteen Essential Questions When Staffing a Trade Show Exhibit 

selling tips

• Tips for Managing Hospitality Suites Part 1 
• Tips for Managing Hospitality Suites Part 2 
• Be An Effective Listener 
• Four Stages of Effective Exhibit Selling 
• Guidelines for Engaging Prospects 
• Stand Out by Giving More Than Expected 
• Take Time at Your Next Trade Show to Build Your Industry Knowledge